About our artists and creative roots
Crafted by hands, never by algorithms
Every motif and graphic in our collection is drawn directly by Lara. We do not use AI to generate our artwork. Each piece starts with authentic pencil sketches, thoughtful line work, applying acrylics, water colours and a genuine curiosity about marine zoology.
Giving Back
Our family has always been drawn to the water. We strongly believe in protecting Canada's amazing marine life. Pectoral Brand gives back to freshwater and saltwater conservation organizations and school groups to support their efforts to protect Canada's valuable aquatic resources.
Wearable art built for life by the water
We take pride in turning authentic marine illustrations into durable, comfortable everyday wear. When you wear Pectoral Brand, you carry a genuine piece of human artistry that honours our shared bond with the water.
"Knowing these fish designs are drawn by Lara without any AI makes wearing them feel meaningful. The detail on the fabrics is incredible."
Amber, Annapolis Royal